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Moving Limits: Dare to Defy the Norm with Cherry Mobile M1

September 9, 2016
A consistent industry game changer with its bold, innovative moves in technology, Cherry Mobile continues to create possibilities with its latest offering, the Cherry Mobile M1, which boasts a sleeker design and more powerful features that definitely deliver a statement.
As one of the country’s leading mobile phone brands, Cherry Mobile prides itself in pushing boundaries and “moving limits” in the field of mobile technology. Together with Mediatek, one of the largest chip-design and system-on-chip solution for wireless communications companies in the world, Cherry Mobile announces the launch of the Cherry Mobile M1, the first local smartphone which utilizes a Deca-Core processor with Mediatek’s Helio X20.

Perfect Balance of Power and Performance
Excited to share their newest innovation that’s set to challenge the other smartphones in the highly competitive industry, Cherry Mobile’s Product Manager, Lonson Alejandrino describes the Cherry Mobile M1 as the smartphone that’s here to “defy the norm.”
“We are elated to finally be able to launch this product to the market. Together with our partner Mediatek, our team has gone to great lengths in developing the Cherry Mobile M1, the first local smartphone which is set to be our best and most premium smartphone model to date,” he says.
Packed with features that will impress even the most discerning of tech enthusiasts, the Cherry Mobile M1 runs on Android 6.0 Marshmallow, has 4GB of RAM and the Mediatek Helio X20 Deca-Core processor – ensuring a better and faster user experience with the excellence of Tri-cluster: impeccable performance, faster response and power efficiency.
“It will definitely make your mobile lifestyle much more manageable, allowing you to be more efficient with more tasks no matter where you may be while also keeping you up to date with the latest news, and most importantly keeping you connected with your loved ones and professional contacts. We developed this smartphone with our customers’ most fervent needs in mind without compromising quality and price. I’m confident that it’s one to watch out for,” Mr. Alejandrino added.
“In partnership with Cherry Mobile, MediaTek is delivering industry-leading computing performance coupled with unmatched power efficiency and premium multimedia features to smartphone users in the Philippines, one of the most significant markets in Southeast Asia,” said Finbarr Moynihan, General Manager for Corporate Sales International at MediaTek. “MediaTek Helio X20 is the world’s first Deca-Core mobile processor with Tri-Cluster CPU architecture and continues the company’s mission to put leading technology into the hands of everyone – what we call Everyday Genius,” he added.

More for You
As for its memory capacity, the Cherry Mobile M1 has 32GB of internal storage and 4GB of RAM– the first local smartphone to do so in the country. Cherry Mobile M1 is also LTE ready with its dual-SIM (Nano) feature; and is USB OTG ready, making it easier and convenient for users to transfer and store files.  M1 is also a fast-charging smartphone that can recharge in as little as 1hour and 15 minutes with its USB Type C and 3600mAh battery.Picture Perfect
Taking more vibrant photos is possible with 21MP SONY IMX230, PDAF rear and 8MP front camera. You can focus in as fast as 0.2 seconds and take vivid pictures. Enjoy high speed image capturing, uncompromised quality, and flawless results every time.  No need to worry about overcast days or available light, either, as the Cherry Mobile M1 is designed with dual LED flash for both front and rear cameras. 

Sleek and Smart Design
Cherry Mobile M1 revels with a notable design. Top of the line materials and a sleek finishing have been used to achieve the ultra-chic and modern look it has. At 9.8mm, Cherry Mobile M1 also offers the most comfortable and most solid grip, while its 5.5" FHD IPS wide screen allows for more immersive viewing and a brighter, more crisp display. It is available in black and white colors. 
With an enhanced touch-type fingerprint scanner, Cherry Mobile M1 ensures added security as well as quick authentication.

All-in-One
Cherry Mobile M1 will truly redefine one’s smartphone experience. Bringing together the latest technologies in just one product is something that Cherry Mobile always aims to do – and succeeds at, which is why it remains to be the brand of choice for many proud Filipinos.
Send and receive emails on the go, browse and update your favorite social media accounts with ease, listen to your playlist, watch movies, play the latest games or catch up on the updated series, take the best photos, and of course communicate without any hassle via messaging, voice and video calls, Cherry Mobile M1 promises to give you all that and more in just one hardworking device.
Cherry Mobile M1 retails at Php11,999.00 and is available at any Cherry Mobile stores and kiosks nationwide.
 
 
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